• Categories

  • Pages

  • Tags

  • Archives

  • Meta

  • How to improve search engine ranking?

    Posted by admin on January 16th, 2010 and filed under search engine ranking | 7 Comments »

    When search engines decide which which sites are relevant to the search, does it look at the keywords used in a web page or only the meta-tags?

    What else do you need to consider to improve search engine ranking?

    Search engine spiders have a very complex system for determining page relevancy and only Google knows exactly what they all are.

    Some have been figured out but in time many of them can suddenly change. The copy on your page and how it is used is extremely important. Once upon a time you could just "load" your page with reoccurring keywords but as the spiders got "smarter" they now look to see if your words appear natural.

    There are over 100 different aspects to search engine rankings so learn and test as many as you can. Remember, no site is ever perfect you can only strive to make it better with each change.

    7 Responses

    1. ggads Says:

      backlinks.

      References :

    2. Michael Says:

      Search engine spiders have a very complex system for determining page relevancy and only Google knows exactly what they all are.

      Some have been figured out but in time many of them can suddenly change. The copy on your page and how it is used is extremely important. Once upon a time you could just "load" your page with reoccurring keywords but as the spiders got "smarter" they now look to see if your words appear natural.

      There are over 100 different aspects to search engine rankings so learn and test as many as you can. Remember, no site is ever perfect you can only strive to make it better with each change.
      References :

    3. Sunil Says:

      Keywords in your meta tags should be relevant to the content. Regular updating of your content with the keywords will boost your rankings with the major search engines.

      Of course, inbound links and back links plays a major role in getting your site rank well. Link building should never be stopped if you don’t want to loose your rankings.
      References :
      http://www.theseotraffic.com/services.php

    4. Phil C Says:

      This is a new search engine which searches via key words rather than content, though keywords need to be relevant to the content. SEO is not required.

      As the site grows, listings will rotate so each site will share turns in the top position over and over again…

      http://webchamp.com or http://webchamp.com/search/addurl
      References :

    5. vicseo Says:

      The most effective way to advertise on the Internet is
      to first set up a website and publish its domain name
      on major search directories such as Google.com,
      Yahoo.com [at http://www.google.com/addurl/?...... and
      MSN.com since 85% of Internet shoppers rely on these
      search directories to provide them with goods and
      services. In a sense, these search directories are a
      very large Internet Yellow Pages.

      Nevertheless, should your website or opening webpage
      fail to contain "generic" keywords, then anyone using
      such "generic" queries will not be able to discover
      your website. Your domain name [URL] of your website,
      in a sense, will be invisible, undiscoverable.

      You may want to consider some simple algorithms which,
      when observed and committed in designing of a website
      with placement of various critical metatags that can
      surely achieve a high search engine presence and
      increase Internet traffic to your website. These
      metatag strategies work well with published webpages
      at Google and Yahoo.

      Design: Should you create an extensive Flash-based
      website, make sure to fill-in the property entries
      such as the Title, Description and Keywords. Failing
      to do so, leaves no hard HTML or ALT resource that can
      be readily indexed by search robots. Also consider the
      Internet audience and their incoming setup. For
      example, if they are on analog/dialup, Flash webpages
      take too long to load up and therefore analog users
      will likely lose interest and discontinue entering the
      Flash site. On the other hand, anyone on hi-speed DSL
      lines, will welcome Flash pages which load quickly. So
      before designing a pure Flash websitge, ask the simple
      question, "Who’s my end user – is he on dialup or
      DSL?" And if you had to choose between these two users
      for maximum marketability, then select analog users
      since 80% of most resident users are still analog
      Internet subscribers and pure HTML designed webpages
      is best for them.

      A non-Flash-based website which relies on hard text,
      is far easier to be indexed by search robots. Limit
      the use of stylized text saved as .gifs since as a
      graphic, they are not indexable by search robots.

      Avoid use of frames since any number of search robots
      are unable to properly classify textual material.

      Placement of Metatags:

      A ranking or search order does take place with Google
      and Yahoo and it begins with the "Title" metag which
      should consist of no more than 65 characters separated
      by commas. The "Title" should describe in generic
      terms, the goods and services, followed by a location
      from which the resource is located, i.e., city, state.
      The placement of a domain name which is not generic
      within the "Title" is not appropriate, unless your
      domain name is a major recognizable brand name.

      The second metatag is the "Description" which is
      usually 25-30 words to form a complete sentence which
      best describes one’s goods and services.

      And the very last category – "Keywords" are also
      somewhat limited to 15-16 words which can be plural
      and compound in nature. Again, avoid multiple entries
      which could be mistaken as "spamdexed entries" which
      is defined as the loading, and submission of
      repetitive words into a particular metatag category.
      "Spamdexing" when discovered on a webpage and reported
      to Google’s spamreport.com can result in the
      elimination of your website from their search
      directory.

      Good luck!

      References :

    6. Coral Says:

      A Web site which is optimized for search engine effectiveness will be as easy to navigate as a good book. The home page should read like a table of contents, linking visitors to relevant information organized into useful sections. Sites which feature dynamically generated content such as forums or weblogs should still incorporate static HTML pages to aid search engines. Images, animations, scripts and videos should be used only when text is inappropriate and they add to the value of a given page.

      Put more time and energy into developing content that will be useful to people, and less into worrying about it being "pretty" or where it is going to show up in search engines. You will get many times the return on your investment.

      To boost traffic, word of mouth tools proven to be effective, So, WOMM tools can do wonders, I think SocialTwist is good choice for you.

      References :
      http://tellafriend.socialtwist.com/index.jsp

    7. Kenneth Louie C. Palabrica Says:

      SEO will help you in improving your search engine ranking..select keywords that has less competition and many searches. And last thing,, I think that long tail keywords should you use.
      References :

    Leave a Comment

    Please note: Comment moderation is enabled and may delay your comment. There is no need to resubmit your comment.